Posted by Kristina Zelisko on Jun 14, 2013 in TurnerPR
MySpace is BACK! The pre-Facebook popular social media site launched a new, redesigned Myspace through commercial promotions. The $20 million campaign will hit broadcast, radio and digital platforms, hoping for a vast change in MySpace perception. Facebook Embraces #Hashtags Announced yesterday, Facebook has finally added live hashtags to help users better find and organize topics and content in the global platform. They will be similar to other platforms like Twitter and...
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Posted by Angela Berardino on Jun 12, 2013 in TurnerPR
Last month, I presented on a panel at PRSA’s Travel & Tourism Conference with the effervescent John DiScala (of JohnnyJet) and Lori Holland (of Fairmont Hotels & Resorts); the panel was moderated by the savvy Ali Lundberg. First, long overdue, but the ‘checklist’ that I promised to share can be found here. I suggest you take a few minutes to modify it to fit your needs, of course. We update ours on a rolling basis, based in part on the feedback we get from...
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Posted by Stephanie Panico on Jun 10, 2013 in TurnerPR
The clients at Turner PR have been garnering plenty of media coverage. Here is a recap of the best fashion, resort, and travel media hits from the past week: In honor of NYC’s Citi bikeshare hitting full force, the NY Post published a bike fashion story including Bern. Frietag’s Joe Messenger bag was given a fabulous review on Trek Tech Blog. Brooklyn Magazine included the Nau Lightbeam Tote in a must-have bike accessory story, calling the bag “kind of perfect.”...
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Posted by admin on Jun 10, 2013 in TurnerPR
With Father’s Day less than a week away, the pressure to find Dad the ideal gift is growing. The search for a perfect find can be difficult, but there are plenty of options available if you know where to look. To help end your search, we’ve rounded up recommendations from our fashion and lifestyle clients― check out some of our gift options below! Interested in more suggestions? Jump over to our Father’s Day Gift Guide board on Pinterest for additional picks....
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Posted by Kristina Zelisko on Jun 7, 2013 in TurnerPR
Mr. Porter’s Father’s Day Contest In a dialogue-heavy world, lifestyle brands must stay relevant with a constant stream of creative content, yet uphold consistency with their brand. Mr Porter’s Father’s Day Instagram contest, #DapperDads, maintains the retailer’s image while taking a seasonal competition to the forefront, engaging consumers. Facebook Dramatically Cuts Ad Roster Yesterday Facebook revealed its plans to radically cut and reformat a mass amount of...
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Posted by Ashley Cothran on Jun 3, 2013 in TurnerPR
We’re still blushing about the news that our #HolidayProblems campaign for Travaasa Experiential Resorts was awarded as the runner up for the Travel + Leisure SMITTY (Social Media in Travel + Tourism) for Most Creative Hashtag. We couldn’t be more thrilled to be a part of it. Here’s how the campaign went down. Rather than focus on generic brand interactions, Travaasa leveraged their strongest asset – staff experts on-site at Hana and Austin properties...
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Posted by Kristina Zelisko on May 31, 2013 in TurnerPR
Facebook to Launch Verified Pages Following in Twitter’s footsteps, Facebook will now verify pages most at risk of duplication. A blue checkmark will appear beside celebrity and well known brands in the timeline, search results and newsfeed to make it easier to identify authentic accounts. This Summer Could Be A Record For Travel After the official launch of summer over Memorial Day weekend, travel executives are encountering a record number of people looking to travel...
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Posted by Kristina Zelisko on May 30, 2013 in TurnerPR
Turner PR is seeking a senior strategist to join our travel and tourism team in our New York office. Working in concert with both PR and social media teams, this role will drive results as well as creative, innovative collaborations across our portfolio. They’ll craft strategy for domestic and international brands; supervise a team of PR & social media pros; lead by example in building media relationships; assist on business development; and take an active leadership...
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Posted by Amber Connor on May 30, 2013 in TurnerPR
TREND ALERT: In today’s era of baggage fees and hidden charges, all-inclusive getaways are once again on the rise as travelers strive to streamline the travel planning process. No longer synonymous for generic, the all-inclusive concept has evolved to provide distinct, individualized resort experiences that are effortless – everything from high-end ,luxury-inclusives to sustainable, eco-inclusives. Some of our team’s favorite “inclusive” experiences are: For the...
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Posted by Ashley Taufen on May 29, 2013 in TurnerPR
Last weekend was the unofficial start to summer, and our travel clients here at Turner PR have some great events to heat up the next few months. From an international hot air balloon festival to culinary exploits to Irish dancers, we’ve got summer travel plans for even the quirkiest of folks. June 2013 Man Month at Travaasa® Experiential Resorts, Hawaii and Texas; June – In honor of Men’s National Health Month, head to Travaasa® Austin or Travaasa® Hana,...
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