Hottest Summer Travel Trends and Where to Vacation to Make It Happen

Posted by on Jun 26, 2012 in TurnerPR

As Denver’s travel experts, the team at Turner Public Relations has a pretty good grasp on what’s hot and what’s not in travel this summer. Since summer officially started last week, we thought it would be great to share some of the hottest trends in travel right now so that you can plan your vacation accordingly.

Luxury Adventures – According to Virtuoso’s 2012 Luxe Report, affluent travelers are increasingly seeking out active or outdoor adventure pursuits when on vacation, and what better place to have an adventure in the lap of luxury than with Four Seasons. Here is just one example of this trend taking shape at Four Seasons Resort Jackson Hole:

“Family Wildlife Camp” Package – Adventurous families looking to get acquainted with the stunning scenery, abundant wildlife and the western lifestyle in Jackson Hole can take part in the five-night Family Wildlife Adventure Camp Package. Families will receive a private Yellowstone Wildlife Safari with a short hike and family picnic, as well as a half-day trip to Grand Teton National Park with one of our in house naturalists.

Package also includes:

  • a day of bike rentals with a gourmet picnic lunch
  •  a National Park pass
  • use of one of the resort’s Mercedes-Benz luxury SUVs
  • Jackson Hole Rodeo passes
  • “Movie Night” amenities complete with popcorn, snacks and wildlife movies
  • Luxury accommodations with a stocked room of snacks, children’s books and games upon arrival.

Experiential/ Cultural – Forbes.com recently reported that travel with a “sense of place” is high on the list of travel trends this summer. Travelers want to get the real deal and experience the essence of a destinations rather than fly-and-flop to a lounge chair. This summer, Park Hyatt Beaver Creek is offering a package that gives travelers a true Rock Mountain Experience:

Colorado famed for its 14,000-foot peaks (in total there are 54). Many adventurous travelers aspire to hike one of these peaks, but few actually succeed. Park Hyatt Beaver Creek has just announced their Summit @The Park Package – it allows visitors to work their way up to hiking a Colorado 14’er while enjoying all the luxuries of one of Beaver Creek’s finest lodging destinations. In all, the package includes:

  • Five nights lodging, three days of hiking (two local hikes, one Colorado 14’er, all led by Nate Goldberg, Founder of the Beaver Creek Hiking Center), boot and hiking pole rental, specialty socks and hat, three gourmet picnics served during hikes, two spa treatments, daily breakfast, and an energizing welcome amenity

Learning – The desire to learn while traveling continues to be popular as well. According to the American Express Spending & Savings Tracker, 36 percent of travelers polled want to incorporate some type of learning activity into their travel plans. Sandos Caracol Eco Resort & Spa is just one of Turner PR’s clients providing just such an experience:

  • Sandos Caracol Eco-Resort and Spa, located Mexico’s Riviera Maya, has sought the wisdom, skill and traditions of actual Mayans to allow guests to explore the Maya world through approachable, authentic on-site programming:
  • Adventure activities including a bike path that leads to an actual Mayan archaeological site, swimming in a cenote (freshwater pool considered by Mayans to be the entrance to the underworld), and hiking through the lush jungle with an expert guide and more than 60 species of wildlife
  • Learning how to use local flora and fauna to create ancient healing treatments with an on-site Mayan Herbalist.

 

Now you know the hottest travel trends this summer, and some killer places to make them happen. You have no excuse not to make it happen. Happy Summer!

 

-Stephanie

@stephpanico

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