Turner PR Presents the Weekly Download: 6.22.2012
The weather has been heating up, and so have the tech and social media trends. What’s hot this week? Mircosoft’s newest release, a new way to view Facebook, Twitter hacked, and a print magazine (finally?) accepting social media. Happy Friday from all of us at Turner PR!
Mircosoft Releases Surface
In a rather bold move, Microsoft has introduced their own range of 10.6 inch tablets called the Surface, placing the company in direct competition with hardware makers like Samsung and more importantly: Apple. The move highlights a lack of trust in OEMs to create a product that can compete with the iPad.
Gabi Is A New Way to Visualize and Interact With Facebook
The Facebook feed just got a new look: Gabi is a way to visualize and interact with the world’s largest social network.Unlike other apps and sites that simply display your feed in different ways, Gabi lets you sort content on Facebook based on filters that are relevant to you.
Hacked or Not?
Twitter‘s record-breaking downtime on Thursday was not the result of a successful activist hack, contrary to one group’s claim to responsibility. Expanding on a tweet from earlier Thursday — which spawned a parody account that was repeatedly suspended and restored — Twitter blamed the outages on a “cascading bug in one of our infrastructure components.”
The Atlantic Merges Digital, Print With QR Code-Like Extra
Quick-response (QR) codes are making their way into the next three issues of The Atlantic. Using a smartphone app, print readers will be able to scan select pages of the magazine, giving them access to video interviews and other multimedia content typically only available to website and tablet readers.