A First Timer Attends CES

Posted by on Jan 14, 2013 in TurnerPR

CES. We all know the acronym that has come to represent the largest gathering of geeks across the world. While the Consumer Electronics Show has been showcasing the latest in consumer electronics for over 40 years, recent years have seen this tradeshow explode into a pop culture barometer of the latest in greatest in automobiles, stereo equipment and now, mobile devices. And let’s not forget the stunts, parties and celebrities.   2013 marked my first experience...

Read More »

Nau Takes Media Out of the City on an Apple-Picking Adventure

Posted by on Oct 18, 2012 in TurnerPR

Last Thursday, our client Nau invited media to escape their fast-paced city lives and join the brand at local orchard Fishkill Farms for a day of apple picking and to experience the outdoors and the Nau lifestyle. The day kicked off at the Turner PR New York showroom where attendees enjoyed an organic breakfast spread and received a Nau-branded Klean Kanteen water bottle to fill for their use throughout the day. Guests were also able to select a piece of Nau outerwear from...

Read More »

Skis.com Brings the Online Experience to Life in NYC

Posted by on Oct 9, 2012 in TurnerPR

Last week, the Skis.com team came out from Michigan, bringing expertise and loads of ski gear to share with key NYC media. We transformed an open studio space and brought the Ultimate Online Ski Shop to life! As media entered, they were welcomed by Skis.com Ski-E-O, Steve Kopitz, and were guided through the virtual shopping experience. Immediately, the media was amazed by the vast selection of gear and apparel which Skis.com offers – - over 40,000 SKUs. (Though we...

Read More »

Turner PR Goes to OR (Outdoor Retailer Summer Market)

Posted by on Aug 14, 2012 in TurnerPR

Turner PR geared up for Outdoor Retailer Summer Market (OR) this year on behalf of four clients – K-Swiss, Cushe, Nau, Filson. Set in beautiful Salt Lake City, UT, OR is the world’s largest outdoor sports industry gathering in the world, bringing retailers and media together with over 1000 brands in the business of producing and selling the active outdoor lifestyle. Each season, attendees are introduced to the newest styles, trends and latest products emerging in the...

Read More »