Posted by Ashley Cothran on Jun 3, 2013 in TurnerPR
We’re still blushing about the news that our #HolidayProblems campaign for Travaasa Experiential Resorts was awarded as the runner up for the Travel + Leisure SMITTY (Social Media in Travel + Tourism) for Most Creative Hashtag. We couldn’t be more thrilled to be a part of it. Here’s how the campaign went down. Rather than focus on generic brand interactions, Travaasa leveraged their strongest asset – staff experts on-site at Hana and Austin properties...
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Posted by Guest Blogger on Mar 19, 2013 in TurnerPR
Today, TPR had the lucky opportunity to host a bright young lady for PRSA’s annual #ShadowDay. Read on to hear about University of Northern Colorado student Maegan Bender’s experience: Every year the Public Relations Society of America (PRSA) does a shadow day where they have college students shadow someone in the public relations field. Today I had the pleasure of shadowing Ashley Taufen and Megan Sullivan at Turner PR. I spent my morning with Megan Sullivan, who works...
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Posted by Kristina Zelisko on Jan 4, 2013 in TurnerPR
How Facebook’s latest monetization efforts may take shape in 2013 This new year will bring a lot of new changes to Facebook in the monetization department. From promoting personal posts to actual gifting, brands will see a lot of new ways to engage and build their audience. Is Snapchat the Next Frontier? Are self-destructing coupons the next big thing? A New York frozen yogurt chain seems to think so. By using the service, Snapchat, and taking a picture aka...
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Posted by Kristina Zelisko on Dec 13, 2012 in TurnerPR
Amazon Integrates With Facebook to Launch Social Gifting Feature Gift giving just got a little easier not just for consumers but brands as well (just in time for the holidays). Now, you can connect your Facebook account to Amazon to keep track of birthdays and view your friends’ wish lists and likes. Now is the time to make sure your brand’s gear is ready for ecommerce. New Sites for Travelers Abound Four Season appeals to foodies with their latest latest web...
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Posted by Kristina Zelisko on Nov 30, 2012 in TurnerPR
Facebook Makes It Official: An External Advertising Network Is Coming Soon Using data collected from likes, posts and user behavior, Facebook intends to build an advertisement business that shows users targeted ads—while they’re on other websites—which could be the first real competition for Google’s dominant advertising structure. PayPal Nearly Tripled Mobile Payment Volume on Cyber Monday PayPal recently reported that on Cyber Monday payments made from mobile...
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