--- title: "TURNER WEEKLY DOWNLOAD: Snapchat Sweetens the Deal" description: Where digital meets travel + lifestyle … A collection of can’t-miss news from this week. Sign up to get the Weekly Download in your inbox every Friday. image: https://www.turnerpr.com/hubfs/Imported_Blog_Media/download-header-icons-turner-Dec-01-2021-08-41-46-85-PM-4.png --- 1 min read # WEEKLY DOWNLOAD: Snapchat Sweetens the Deal [ Nicolette Cusmano ](https://www.turnerpr.com/spin-kitchen/author/nicolette-cusmano) : December 09, 2016 [TURNER Weekly Download](https://www.turnerpr.com/spin-kitchen/tag/turner-weekly-download) ![WEEKLY DOWNLOAD: Snapchat Sweetens the Deal](https://www.turnerpr.com/hubfs/Imported_Blog_Media/download-header-icons-turner-Dec-01-2021-08-41-46-85-PM-4.png) *Where digital meets travel + lifestyle …  A collection of can’t-miss news from this week. **[Sign up](https://turnerpr.com/newsletters)** to get the TURNER Weekly Download in your inbox every Friday.* ## **Google-moji** Want to search online for something – but can’t be bothered to type it into a search engine? Google feels your pain. **[This week, the company changed how it uses its Twitter account.](http://www.adweek.com/news/technology/if-you-tweet-emoji-googles-account-it-will-link-local-search-results-174978)** Now, when a user tweets an emoji at Google, he or she will be linked to a local search. Try it! Tweet a coffee mug emoji – and you’ll get a response with nearby coffee shops to visit. Cool idea, Google! ## **Like!** Instagram wants to spread the love! **[Users can now “like” comments left on posts](http://www.adweek.com/news/technology/instagram-users-can-now-and-disable-comments-174976)**, a la Facebook. Instagram co-founder Kevin says the change “will let users show support and encourages positivity throughout the community.” The platform also now allows users to remove followers instead of having to fully block them. Peace, love and Instagram. ❤️ ## ***Sweet*ening the Deal** *Sweet,* the Snapchat-only publication created by Hearst, **[was a major hit this past weekend](http://www.adweek.com/news/technology/hearst-launching-pop-holiday-gift-guide-snapchat-174930)**, thanks to a Maybelline-sponsored two-day pop-up holiday gift guide campaign. According to VP Ross Clark, the idea behind *Sweet* is to make the snaps the digital equivalent of going through a Neiman Marcus catalog and ripping out the pages. Maybelline is not the first brand to work with *Sweet* – other brands such as Apple, L’Oreal and GE have run many ads on this platform, which receives 16 million unique views a month and about 1 million daily views. ## **Factbook** As previously announced, Facebook will only allow factual publications to add paid spend behind posts, in an effort to reduce false information on timeline. This week, **[the platform tweeted they are adding surveys to posts that ask users to identify which headlines are misleading.](http://mashable.com/2016/12/06/facebook-fake-news-survey/#emaXPbmMUmqJ)** This will (hopefully) slowly weed out the actual culprits of fake news posts, not just the ones that are adding paid spending behind them. ## Weekly Moment of Zen It’s that time again! **[Ugly Sweater Season.](http://www.adweek.com/adfreak/burger-kings-ridiculous-christmas-sweater-puts-burning-yule-log-your-belly-174970)** - [Tweet](https://twitter.com/share) [![WEEKLY DOWNLOAD: Making That Snapcash?](https://www.turnerpr.com/hubfs/Imported_Blog_Media/download-header-weekly-sept-9-2-3.png) ](https://www.turnerpr.com/spin-kitchen/weekly-download-making-that-snapcash) #### [WEEKLY DOWNLOAD: Making That Snapcash?](https://www.turnerpr.com/spin-kitchen/weekly-download-making-that-snapcash) [Admin](https://www.turnerpr.com/spin-kitchen/author/admin) : September 09, 2016 Where digital meets travel + lifestyle … A collection of can’t-miss news from this week. Sign up to get the TURNER Weekly Download in your inbox... [TURNER Weekly Download](https://www.turnerpr.com/spin-kitchen/tag/turner-weekly-download) [Read More](https://www.turnerpr.com/spin-kitchen/weekly-download-making-that-snapcash) [![Zines, TikTok & Mental Health](https://www.turnerpr.com/hubfs/Imported_Blog_Media/tiktok-travel-1-1-1.png) ](https://www.turnerpr.com/spin-kitchen/zines-tiktok-mental-health) #### [Zines, TikTok & Mental Health](https://www.turnerpr.com/spin-kitchen/zines-tiktok-mental-health) [Tyler Wilcox](https://www.turnerpr.com/spin-kitchen/author/tyler-wilcox) : September 24, 2021 A curated collection of can’t-miss news from this week, including 2021 social media trends and more. Sign up to get the TURNER Weekly Download in... [TURNER Weekly Download](https://www.turnerpr.com/spin-kitchen/tag/turner-weekly-download) [Read More](https://www.turnerpr.com/spin-kitchen/zines-tiktok-mental-health) [![Dude, Where's My Likes?!](https://www.turnerpr.com/hubfs/Imported_Blog_Media/weekly-download-turner-march8-2019-4-1.png) ](https://www.turnerpr.com/spin-kitchen/dude-wheres-my-likes) #### [Dude, Where's My Likes?!](https://www.turnerpr.com/spin-kitchen/dude-wheres-my-likes) [Tyler Wilcox](https://www.turnerpr.com/spin-kitchen/author/tyler-wilcox) : August 16, 2019 Where digital meets travel + lifestyle … A collection of can’t-miss news from this week, including social media marketing trends. Sign up to get the... [TURNER Weekly Download](https://www.turnerpr.com/spin-kitchen/tag/turner-weekly-download) [Read More](https://www.turnerpr.com/spin-kitchen/dude-wheres-my-likes) JavaScript is required for best experience ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Nicolette Cusmano", "url" : "https://www.turnerpr.com/spin-kitchen/author/nicolette-cusmano" }, "dateModified" : "2025-02-24T13:56:54.301Z", "datePublished" : "2016-12-09T05:00:00.000Z", "headline" : "TURNER WEEKLY DOWNLOAD: Snapchat Sweetens the Deal", "image" : [ "https://www.turnerpr.com/hubfs/Imported_Blog_Media/download-header-icons-turner-Dec-01-2021-08-41-46-85-PM-4.png" ], "mainEntityOfPage" : { "@id" : "https://www.turnerpr.com/spin-kitchen/weekly-download-snapchat-sweetens-the-deal", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.turnerpr.com/hubfs/FM_Website_Branding/Logos/Shipyard_Fahlgren_Mortine_G2_Black.png" }, "name" : "The Shipyard Collective (Shipyard, Fahlgren Mortine, TURNER)" } } ```