Instagram has long been one of the most powerful platforms for hospitality and tourism marketing, thanks to its ability to visually capture destinations, experiences, and lifestyle-driven moments. Engagement rate has traditionally served as a...
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If you’re working with content creators or investing in short-form video to promote your destination, here’s something you need to know: Google is...
As part of TURNER’s Simply Give program, each team member gets three paid volunteer days each year. Here are some of our latest adventures, from...
In 2024, the social media landscape is diverse, dynamic and filled with opportunities. Adapting to each platform's unique strengths, embracing...
Can you believe it’s time to kick off 2024? As we wave goodbye to the rollercoaster of 2023, it's the perfect moment to talk New Year's resolutions....
The Federal Trade Commission has revised its endorsement guides for the first time since 2009, in an effort to ensure business or brand endorsements...
As an influencer or content creator, it's important to make your bio stand out to brands and destinations that may be looking for partners. Here are...
