Malcolm Griffiths

How DMOs Can Wake Up to Sleep Tourism

A new AmeriSleep.com study highlighted by Newsweek revealed an impressive stat: 37% of 1,200 U.S. consumers used their PTO this past year not to jet off somewhere … but simply to catch up on sleep. That’s right, we’re officially taking vacation days...

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Growth of the Silent Tourism Trend: 5 Tips for Destination Marketers

Tipped to be a major travel trend for 2024, Silent Tourism and travelers’ quest for “quietude” has surged in the media in early April 2024, thanks in...

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Five Travel Trends That Will Change The Way We Explore In 2024

The tourism landscape continues to evolve and 2024 promises a diverse array of new reasons for consumers to travel. We’ve done the heavy lifting of...

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Set-Jet & Chill: Binge-Worthy Series & Wanderlust Inspiration

The "set-jetting" trend is real. According to Expedia’s 2023 travel trends report, two-thirds of global travelers have considered booking travel to...

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Sports Tourism For Smaller Destinations: It’s Not All Just Hallmark Events

The FIFA Women’s World Cup came to a dramatic conclusion with Spain emerging victorious against England. The July 20 - August 20, 2023 tournament,...

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DMOs Reimagined: Takeaways from the Destinations International Convention

Place marketing leaders from across the U.S., Canada, and the world came together July 18 – 20 for knowledge exchange and professional networking in...

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