South Carolina’s Blockbuster Bucket List
With its captivating landscapes and rich history, South Carolina has always been a magnet for filmmakers, from the romantic allure of The Notebook to...
TURNER was tasked with helping Grand Hotel make up for lost revenue due to unexpected forecast challenges with social advertising. Our goal was to engage the resort’s fanbase and drive bookings of their themed packages.
One of the country’s most historic properties, Grand Hotel welcomes guests seasonally from May to October. Due to unforeseen circumstances, the opening date was pushed back, and Grand Hotel enacted TURNER to fill rooms and make up for lost time. We were able to achieve success through a one-month social advertising blitz that resonated well with audiences and drove conversions:
Social advertising efforts garnered more than 1.5 million impressions and produced an ROI of 1,733 percent. In tandem with messaging about the resort’s safety precautions on organic channels, potential guests felt safe enough to book a getaway through our paid efforts on Facebook and Instagram, helping Grand Hotel make up for having to open later in the season.
With its captivating landscapes and rich history, South Carolina has always been a magnet for filmmakers, from the romantic allure of The Notebook to...
When the quirky Colorado celebration known as Frozen Dead Guy Days outgrew its small mountain town, Visit Estes Park and The Stanley Hotel stepped in...
This summer, TURNER joined in on the countdown to back-to-school via a curated product display and gifting suite. Hosted in our New York showroom, we...