How Affiliate Marketing Works — And Why Brands Should Be Using It

Affiliate marketing is a powerful and cost-effective tool for brands to expand their reach, increase sales, and enhance their online presence. Here's a brief explainer on why affiliate marketing is a beneficial approach for businesses.

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User generated content (UGC)

UGC FYI: Why User-Generated Content Is A Brand’s Best Friend

We’re living in an age of endless content. Brands are expected to provide an enormous amount of fresh material for their social media channels,...

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TikTok Shop

How TikTok Is Changing The E-Commerce Game

Following in the footsteps of giants like Amazon, TikTok is on a mission to become the next digital powerhouse in the United States. The short-form...

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Meta is expanding Meta Verified to businesses on Instagram, Facebook and WhatsApp. 

Upcoming: Meta Verified for Business

Earlier this year, Meta rolled out Meta Verified for creators – a subscription bundle to help creators establish their verified presence on Instagram...

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Twitter Killer Threading Its Way To The Mainstream

Threads by Meta just launched and is already catching on. Labeled the “Twitter Killer,” the platform is a straightforward text-based layout that lets...

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How (And Why) Brands Should Be Partnering With Influencers In 2023

Influencer marketing has become a staple of the modern marketing landscape, with brands of all sizes utilizing influencers to reach their target...

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TURNER Explainer: Meta Is Rolling Out Paid Verification—Here's What It Means For Businesses and Brands

Meta—the parent company of Facebook and Instagram—recently announced that it is introducing a paid verification subscription service called Meta...

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